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Brand x community strategist, discovering and articulating what makes your community unique

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Every community needs a strong identity. Your identity is like a campfire – when it burns bright, it will attract the right people and keep them warm. For a member to feel aligned with your identity is the first sign that this is where they belong.

As well as articulating your community's identity – its essence, purpose, values and vibe – I can work with you to build a community strategy playbook that will set you on course for success as your community grows. Your playbook might include:

  • a deep dive into your members' identities
  • member journeys
  • a member manifesto
  • community symbols
  • community rituals
  • setting up your spaces, online and in real life
  • community impact
  • principles of engagement

Don't just take it from me – here are some kind words from my clients:

"We were guided to really examine the soul of our community which has helped us converge all our ideas and inspiration around a central, defined purpose. Developing ideas and approaches with Rose felt easy and fun - this wasn’t just an amazing investment for the business, it felt like we were treating ourselves.” Leo Brown, Brighton Fibre

"“Rose brings a magical blend of creative spirit and strategic thoughtfulness to her work. She is a natural-born storyteller, and brings curiosity and the unexpected to the creative process. She is a joy to work with.” Emma Whelan, Utopy