

I help companies across industries harness empathetic & authentic relationship building to accelerate growth.
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Hi, I'm Raccine (pronounced ray-seen, like a ray of sunshine! βοΈ) - I'm passionate about fostering inclusive communities and driving positive change - I'm an industry-agnostic professional with a deep commitment to diversity, equity, and inclusion. I specialize in empathy-driven, engagement-based community development and management.
In my career, I've focused on nurturing community spaces that people will love! I hope to continue curating enjoyable community experiences in my next role.
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Career Highlights:
π Built & sustained communities ranging from 100 to 50,000+ members
π± Utilized tacit knowledge development to rapidly establish community norms and culture, achieving 337% organic growth in a week.
π Implemented partnership strategies focused on ISVs, strategic partnerships, & channel partnerships resulting in a 68% increase in new user growth.
π‘ Overhauled marketing operations budget, reducing costs by 95% in 2-3 months.
π° Co-managed a large partner and event management budget, resulting in a 1500% increase in platform user growth.
π§βπ€βπ§ Managed, led, and trained both paid and volunteer teams (community & recruitment), with sizes ranging from 4 to 17+ members.
π§ Achieved consistently strong email open rates, surpassing industry averages by 5% to 20%.
π¦Managed promotional and social media campaigns, resulting in a 168.56% increase in follower count on Twitter, a 30.06% boost in engagement, and a monthly search volume increase averaging between 30% to 68%. These campaigns consistently delivered a 26% - 38% conversion rate each month.
π Crafted a creator & UGC content growth strategy focused on rewarding existing platform users, regardless of their influencer status, based on their contributions.
π Oversaw community outreach and established a feedback pipeline for product development, ensuring community-driven development focused on user needs + wants for both the product and community experience.
β¨ Developed inclusive, data-driven brand and communication plans centered around multicultural awareness for organizations in the games industry that focused on supporting & uplifting underserved groups.
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Social media, business development, and/or product management are roles that I'm also available for!